This was our client’s first European conference, bringing together the entire Medical function from all over Europe (plus a few further afield).
The aim of the conference was to inspire and empower the delegates to contribute with their continued efforts to push the function forward towards achievement of a major transformational change programme. They also wanted to strengthen the sense of community within and across the affiliate countries. This event had to move away from a ‘standard conference’ and instead needed to take their delegates out of their comfort zone to significantly increase the lasting impact of the event.
The client had no prior experience with medical conferences and therefore had no assumed or predetermined structure for the event. As such they were relying heavily on us to assist in the planning and creative process.
Throughout the development of the event, we worked closely alongside the client’s team to fully understand their strategic vision and goals for the event, whilst guiding them through each step of the planning process.
After an extensive search, we selected on the SANA Lisboa Hotel, in Lisbon as the meeting venue as we felt that as a modern hotel located in the heart of Lisbon, it was reflective of the client’s intended preferred style and image for the event.
We developed & executed a strong creative theme to provide a platform on which to build all event content and we sourced & deployed a range of energizers, team building exercises and a keynote guest speaker to help bring the theme to life and create an engaging delegate experience.
We also coordinated all pre-event & on-site logistics and venue management together with AV production installation and all of this was delivered following robust negotiation with all third party providers to ensure that our client received the best value from their investment.
The event was a resounding success. We released a post-event feedback survey to the delegates which returned an exceptionally high level of positive feedback, with all the delegates feeling that the conference had been beneficial in inspiring and motivating them to achieve personal and team objectives which would improve the performance of the European Medical Function.
The client reported feeling relaxed and at ease throughout the event, commenting that it ran seamlessly and that our dedicated support & attention to detail enabled them to focus on their own priorities without worrying about all the event details.
The client has also advised that they intend to enlist our support with further events in the coming year.